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Titles Sell Books
Titles Sell Books Judy Cullins © 2003 All Rights Reserved A clever title is great if it is clear, but a clear title is always preferable. The best? A clear and clever title. A shorter title is better than a longer one. Your reader will spend only fou
By: Judy Cullins.
Business Writing Tip: Question & Answer Format
Traditionally, business writing uses the one thing after another format, which usually means a plain recitation of the facts, circumstances, or whatever else needs to be said.
But, we have a number of other options, and some of them may provide mor
By: Robert F. Abbott.
Ad Copywriting: Building Brand Equity one Word at a Time
Ah…advertisements, those wonderfully adorable little vignettes that come to us at all hours of the day, seven days a week, fifty two weeks a year. Seventy percent of them are ineffective. Probably more than that actually. And a lot of them can become
By: Jon Wuebben.
Updated Journal Reading Writing Related News - Writing Resources
5 Simple Ways to Improve Your Writing
So you?ve been wanting to write?for your blog, for your company, for industry publications, or maybe just for fun. But you?re not sure where to get started. Or maybe you?ve never even considered writing (or never really liked it to begin with), but you?re quickly realizing that you?re going to have to do it (and do it well) for your career.
Livescribe Celebrates Five Years of Digital Writing
Livescribe, the innovative company behind the world?s first smartpen, is celebrating its fifth anniversary. Livescribe revolutionized the digital writing market by syncing recorded audio with handwritten notes and providing a valuable new tool, which saves times, improves learning and enhances business productivity.
Top 50+ creative writing professors on Twitter
You don't have to be a professor or even a writer to follow these authors. Following them is like being part of a literary salon--thoughtful conversation sprinkled with irony and wit. You may find that you're buying more books as a result. Thanks to Ken Calhoun, a fiction writer and professor of design and new media at Lasell College, for alerting me to this list of top 50 creative writing ...
Writing Chapter One in Life?s Sequel
I was fired this week. The president of the company ? a PR firm in Brooklyn Heights ? called me into her office, closed the door and said, ?This isn?t going to be an easy conversation. You need to look for another job.? She offered to let me stay on staff for two more months [...]
