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5 Ideas for Writing Effective Sales Letters
Sales letters, sent via e-mail or snail mail, are an effective and inexpensive way to get your message out. Even if your letter goes out to thousands of people, it can give the feel of a personal communication — IF you write it in a direct and conver
By: Alexandria K. Brown.
How Not to Write a Press Release
Several years ago, when I was working for an agency, I was fired from an account. What that means is the client didn’t want me writing for him anymore.Another writer, a friend of mine, got the account and life went on.Of course, I was pretty upset by
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10 Keys to Writing Copy That Sells!
Whether you re selling a product or service, the 10 tips below are your keys to writing great copy that communicates and persuades ... to get results! These guidelines can apply to most any form of consumer marketing communications: sales letters, br
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Livescribe Celebrates Five Years of Digital Writing
Livescribe, the innovative company behind the world?s first smartpen, is celebrating its fifth anniversary. Livescribe revolutionized the digital writing market by syncing recorded audio with handwritten notes and providing a valuable new tool, which saves times, improves learning and enhances business productivity.
5 Simple Ways to Improve Your Writing
So you?ve been wanting to write?for your blog, for your company, for industry publications, or maybe just for fun. But you?re not sure where to get started. Or maybe you?ve never even considered writing (or never really liked it to begin with), but you?re quickly realizing that you?re going to have to do it (and do it well) for your career.
Solution to FCAT writing dilemma falls to teachers
Solution to FCAT writing dilemma falls to teachers
Writing Chapter One in Life?s Sequel
I was fired this week. The president of the company ? a PR firm in Brooklyn Heights ? called me into her office, closed the door and said, ?This isn?t going to be an easy conversation. You need to look for another job.? She offered to let me stay on staff for two more months [...]
