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32 Point Copywriting Checklist to Bulletproof Your Copy
As a direct response copywriter, I naturally go through a set process to ensure that my copy hits the mark. A vital part of this process is performing checks and balances to ensure that all the important elements are there AND that there are no r
By: Kris Mills.
Have You Tested Your Theme Against Your Plot?
Creative Writing Tips –How we usually begin the preparation stage in the writing process is… We think of an idea for a story We think of a suitable theme We plotOnce we come up with a theme and we begin plotting, we have to see h
By: Nick Vernon.
A Magic Number for Writing Sales Letters
When I write sales letters for my clients, one rule I always start with is The Rule of 7.
I learned about The Rule of 7 from one of my good friends who once ran for political office. In his campaign, he made certain that his name appeared seven time
By: Matthew Cobb.
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Livescribe Celebrates Five Years of Digital Writing
Livescribe, the innovative company behind the world?s first smartpen, is celebrating its fifth anniversary. Livescribe revolutionized the digital writing market by syncing recorded audio with handwritten notes and providing a valuable new tool, which saves times, improves learning and enhances business productivity.
Writing was an act of love in 1824 Philadelphia
The writing and typesetting of "El Habanero" in 1824 must have been intensive labor of love for the one who put it together. Word by word and letter by letter, patiently assembling the lines of movable type, avoiding at all cost the devil in the typos, must have been a total headache wherever it took place in Old City Philadelphia. Greater even than the headache the author created when his ...
5 Simple Ways to Improve Your Writing
So you?ve been wanting to write?for your blog, for your company, for industry publications, or maybe just for fun. But you?re not sure where to get started. Or maybe you?ve never even considered writing (or never really liked it to begin with), but you?re quickly realizing that you?re going to have to do it (and do it well) for your career.
Solution to FCAT writing dilemma falls to teachers
Solution to FCAT writing dilemma falls to teachers
